Kando's fractional CMO engagements follow the same Build, Run, Transfer structure as the rest of its work: the CMO sets and builds the strategy, runs it alongside the in-house team with an explicit transfer date, then hands over the playbooks, dashboards and processes so a permanent hire — or the existing team — can take over without Kando embedded.
That's a deliberate difference from an open-ended fractional arrangement: the engagement is scoped to build lasting internal capability, not to keep Kando in the leadership seat indefinitely.