The ICP Generator is an AI-assisted tool that helps you define your ideal customer profile — the firmographic, behavioral and need-based traits of the accounts most likely to buy and stick. Describe your business and current customers, and it structures an ICP you can hand to sales, marketing and product.
A clear ICP is upstream of almost everything else in this tool set: campaign briefs, ad copy and buyer-committee mapping all work better once the ICP is defined.