The MENA Entry Diagnostic is Kando's free, roughly one-week starting point for companies considering the Gulf — a focused look at market fit, positioning, and demand signal before anyone commits real budget. It is the first rung of the MENA Growth Gateway ladder.
It exists because setup firms stop at the trade licence and leave the go-to-market question unanswered. The diagnostic gives a company a clear read on whether — and how — to proceed, which then feeds into the six-week Market-Entry Growth Sprint if the fit is there.