Most campaigns need to exit the platform's learning or optimization phase before results are meaningful — commonly a period with enough conversion events to stabilize delivery, which usually takes at least several days to a week of consistent, unedited spend. Judging performance during learning, or after every budget or creative edit resets it, produces noisy, misleading numbers.
In the GCC, weekday and weekend behavior can differ meaningfully, so a fair read usually spans at least one full week rather than a few days. Resist the urge to tweak daily — frequent edits are one of the most common ways accounts sabotage their own data.