Free Tool · CSV analysis

Content Decay Detector

Export the Pages table from Search Console's Performance report to CSV, drop it in, and we'll flag your striking-distance pages, weak titles/metas, and pages that are quietly decaying. Everything is parsed in your browser — your file never leaves your device until you choose to save the report.

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Expected columns: Page · Clicks · Impressions · CTR · Position

Works with the standard Google Search Console Performance → Pages export. We auto-detect Page/URL, Clicks, Impressions, CTR and Position.

What does the Content Decay Detector do?

The Content Decay Detector takes a Google Search Console export and finds three things: striking-distance pages ranking in positions 4 to 15 that are close to breaking into the top spots, pages getting below-expected click-through rate for their position, and high-impression pages generating zero clicks. Each is a different type of content opportunity.

It is a fast way to prioritize which existing pages to update first, rather than only ever writing new content while older pages quietly decay.

Go deeper: read the AI Search Visibility & GEO guide