Paid Media Waste Finder
Export your ads (by ad or campaign) to CSV, drop it in, and get a financial diagnosis in seconds. Everything is parsed in your browser — your file never leaves your device until you choose to save the report.
Expected columns: Ad name · Amount spent · Results · Impressions · Clicks · CPA · ROAS · Frequency
Works with a standard Meta Ads, Google Ads or TikTok Ads export at the ad or campaign level. We auto-detect columns like spend, results/conversions, impressions, clicks, CPA, ROAS and frequency.
What does the Paid Media Waste Finder do?
The Paid Media Waste Finder is Kando's flagship CSV audit: upload an export from Meta, Google or TikTok Ads and it flags wasted spend, scaling candidates, creative fatigue and measurement gaps automatically. Instead of manually scrolling a spreadsheet looking for underperforming campaigns, you get a structured breakdown of where money is being wasted and where it should be pushed harder.
It is built for anyone managing paid media budgets in the GCC or elsewhere who wants an honest read on account performance without waiting on an agency report.
Go deeper: read the Paid Media in the GCC guide