Agencies typically bring speed, cross-account pattern recognition, and specialist bandwidth that most in-house teams in the GCC cannot match early on, while in-house teams typically win on institutional knowledge, faster internal alignment, and no markup on media spend once the team is skilled enough to run things independently.
The GCC market's mix of high competition and multilingual complexity often makes early external help worthwhile, but a healthy end state is usually the client owning and running the account, with outside help brought in for step-changes rather than permanent dependency. Kando builds specifically toward that handover rather than a forever retainer.